The Rise of The Street Fashion Trends by Wai Lan Butler

Wai Lana Butler
4 min readOct 1, 2021

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Street fashion has always been a huge part of the culture. The trend is often defined by youth, individuality, and the idea that whoever wears it is ‘making their own rules’. Street fashion can be seen in any major city around the globe. It’s an ever-changing trend that blends with other styles like hip hop or grunge to create what’s new on the market. The article outlines some of the different types of street fashion trends, discussing where they came from and how they became popular.

What is Street Fashion?

Street fashion is clothing that is designed to be comfortable, functional, affordable, and easily accessible for everyone. The inception of street fashion can be attributed to the increasing popularity of casual wear in the 1950s.

Street fashion refers to the outfits that are sold, worn, or created by people who are not associated with the fashion industry. These individuals are typically referred to as “street style icons”. Street fashion is influenced by subcultures, either through association or inspiration. The designs of street fashion tend to be more eccentric and individualistic than high-end luxury fashion designs.

The History of Street Fashion

Street fashion has been around for centuries and has never gone away. In the past, it began to communicate social status, but now it is just as much about self-expression as it is about making a statement to those around you.

Street fashion has existed since the 1950s, but it wasn’t until the 1980s and 1990s that street fashion became a household name. The 1980s and 1990s saw an increase in income and people had more money to spend on clothes. The emergence of hip-hop culture also played a big role in the popularity of street fashion as these styles became accessible to those who wanted them.

Street Fashion Trends Today

Nowadays, you may see lots of street fashion brands and local designers in the streets. This is due to more demand for the type of clothing. Some of the famous and popular brands are Supreme, Off White, Vetements, and more. Initially, these brands were only available online. But now, they are almost available in every major city around the world.

The trend of streetwear clothing has increased since artists, singers, and influencers wear them, and this has made the trend more popular among the young generation.

Influencers And How They Led to The Trend of Street Fashion

Street fashion is influenced by many different things. One of the biggest influences is social media influencers. These influencers are the ones who are constantly out on the streets, attending exclusive events, and being seen in their street style looks. Celebrities, models, and influencers have had an immense influence on the rise of street fashion trends, especially among the younger generations.

For example, the famous singer, Kanye West, is known for his unique style, whether it’s through his music or through what he wears. If you’re into street fashion, you’ve probably seen him in his pair of Yeezy trainers, which are not your typical high-top black trainers. Hence, the brand Yeezy has skyrocketed its sales, and they’ve turned into one of the most popular brands in the world.

In Conclusion

Street wear is a growing trend, one that we are sure will only continue to grow. With the right skills and knowledge, you can get in on this growing market and make money from it.

Find more about me:

https://twitter.com/wailanabutler

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https://www.linkedin.com/company/wai-lana-butler

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Wai Lana Butler
Wai Lana Butler

Written by Wai Lana Butler

Chef, nutritionist, part-time stylist, fashion freak, hiker, self driven

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